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NBA 2K23 MyCareer Incentives: How to Earn them

Ever wondered about the incentives In MyCareer mode in NBA 2K23? Well, here is your guide for all information on the incentives in this mode and how to earn them.  As you know, the NBA 2K23 lets you create your player and guide them through their career in the NBA. One of the features of the game is the ability to get endorsements from various brands, which can boost your earnings of VC (virtual currency) and help you upgrade your player's attributes and skills.

Now one important thing to know is endorsements. Endorsements are contracts that offer you a one-time payment for event appearances and performance-based incentives for playing games. For example, you might get an endorsement from Mobil 1 that pays you 2 VC for every flashy assist or 15 VC for winning a game. You can negotiate the terms of the endorsement before accepting it, and you can choose the incentives that suit your playstyle and position. In this article, we will explain how to unlock endorsements, maximize your earnings, do event appearances, and what incentives are in NBA 2K23 MyCareer mode.

How to Unlock Endorsements?

We hope you have understood what endorsements mean as we have explained above. Now, to unlock endorsements, you need to increase your fan meter by playing games and making highlight plays. The more fans you have, the more attractive you are to brands and the more offers you will receive. You can also earn fans by answering press conference questions favoring the fans.

You can check your progress on getting endorsements by going to the Progression tab in MyCareer and looking for Endorsements in the list of options. If it's not yet unlocked, you will see how many fans you need to reach the next tier of endorsements. There are multiple tiers of endorsements and every tier requires a certain number of fans to unlock the deals from different brands. As you move upwards to higher tiers, you will need more fans to get the best deals.

The first tier of endorsements requires 10,000 fans and will unlock deals from Gatorade and Mobil 1. The second tier requires 75,000 fans and will unlock deals from Beats by Dre and Nike. The third tier requires 250,000 fans and will unlock deals from Kia Motors and Tissot. The fourth tier requires 500,000 fans and will unlock deals from Foot Locker and Jordan Brand. The fifth tier requires 1 million fans and will unlock deals from Sprite and Adidas.

NBA 2K23 Endorsements

How to Maximize Your Earnings?

Would you like to maximize your earnings? It takes hard work but we have a few things to help you get started. There are a few things you need to target or work on to understand how you can get started on the earnings and after that how can you expand it. Your primes focus should be on getting as many incentives as possible and picking the ones that are easy to achieve or match your strengths. You can even get incentives based on your strong suits, like if you are amazing at assists or passes then you can choose the incentives based on those which will reap you benefits and similarly if you enjoy and dominate the blocks then you might want to choose the incentives on them.

You should also try to play on a lower difficulty level to make more highlight plays per game and increase your fan meter faster. This will help you unlock more endorsements and re-negotiate old ones for better terms. Now, you also would want to negotiate to get the best endorsement deals possible but for that, there are 4 paraments that you would need to adjust and they are the event and VC payouts, the number of incentives, and the percentage of discount on stores. You can increase or decrease each of the above 4 parameters to make the deal more suitable for you.

Now let us look at the above 4 parameters in detail. Coming to the event VC payout, as the name suggests, is the VC you will receive for going to any event for the brand. Similarly, the incentive VC payout for VC received for each game. The number of incentives is the list from the brand where you can choose the ones you want. And of course, the store discount percentage is for shopping and getting discounts from the brand store.

You should try to balance these parameters according to your preferences and goals. Generally speaking, it is better to prioritize incentive VC payout and several incentives over event VC payout and store discount percentage. This is because incentives are more consistent and reliable sources of income than event appearances, which are less frequent and depend on your availability. Also, store discounts are not very useful unless you plan to buy a lot of items from the brand's store.

However, you should also be aware that each brand has a limit on how much they are willing to offer you. You should always consider if your offer is worth taking from the brands’ point of view if it is not lucrative enough they might reject your offer and even cancel the deal. You can see how likely they are to accept your offer by looking at their mood meter at the bottom of the screen. The mood meter has five levels: very happy (green), happy (light green), neutral (yellow), unhappy (orange), and very unhappy (red). The higher their mood level, the more likely they are to accept your offer.

NBA 2K23 Mood Meter

How to do Event Appearances?

Event appearances are one of the important ways to earn VC from endorsements. There are one-time events that require you to show up at a certain location and interact with fans or media. You will get a notification when an event is available and you can choose to attend it or skip it.

But for doing an event appearance, you need to go to the Neighborhood mode and find the location of the event on the map. You can use the subway or a bike to get there faster. Once you arrive at the event location, you will see a marker that indicates where to go. You will then enter a cutscene where you will meet with fans or media and answer some questions. Depending on your answers, you might get more or less VC from the event.

One important thing to keep in mind is that these events are very limited and also depend upon your availability, so it is quite crucial to keep an eye on them as you are likely to miss them if you are doing some other activities or even playing games. But once you do these appearances then they have quite nice bonuses to your income and can even help you improve your reputation and fanbase.

The another way to improve your reputation and fanbase is by using the MT Coins. Using these coins, you can make in-game purchases of equipment and players that give you an edge over other players, making your fanbase more loyal to you. If you are falling short of the MT Coins, the best way to get them is for real money from reputed and trsuted seller MMOPixel.

Get NBA 2K23 MT Coins at the cheapest rate on the web from our website MMOPixel. We offer 24x7 chat support and quickest delivery on the web with safe payment options.

What are the Incentives in NBA 2K23?

Incentives are rewards that you can get from endorsements for completing certain actions or challenges in a game. For example, Mobil 1 can offer you the following incentives:

  • 2 VCs for Flashy Assists and Pick & Roll Scores

  • 3 VCs for Up & Under Shots, and Layups

  • 3 VCs for Runners & Floaters

  • 15 VCs for Win Game and 3 Dunk Games, and many more.

There are a lot of incentives you can get apart from these ones as there is a list you can choose from. You will undoubtedly get VCs for your efforts in the game. If you are able to get multiple endorsement deals then you will be getting so much more incentives from them which will be a great boost to your career and earnings.

Incentives are based on your playstyle, position, and strengths. You should choose the ones that are easy to achieve or match your skills. For example, if you are a good shooter, you might want to choose incentives that reward you for making threes, free throws, or mid-range shots. If you are a good defender, you might want to choose incentives that reward you for steals, blocks, or rebounds.

Incentives are more consistent and reliable sources of income than event appearances, which are less frequent and depend on your availability. They can help you earn more VC per game and upgrade your player faster.

NBA 2K23 Incentives


In conclusion, we can say that there are many incentives in the MyCareer mode, and among these, endorsements are a great way to earn more VC here. They can help you upgrade your player faster and enjoy the game more. To get endorsements, the fan meter is quite important and you need to increase your it by playing games and making highlight plays. You can also earn VC from event appearances and performance incentives. You should try to negotiate the best terms for your endorsements and choose the incentives that suit your playstyle and position. We hope you have this guide would have helped you make better decisions in the game.

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